Family owned and operated, Charleston Island Rentals is the boutique vacation rental and property management firm poised to help you find the right abode for your lowcountry getaway.
With a portfolio of properties spanning chic romantic escapes to posh estates with room for the whole family, Charleston Island Rentals provides prime service and a catered experience to ensure you find the perfect place for your vacation.
Among our first clients, Robin came to Front & Center for new business formation in 2017 - today, her bespoke short-term rentals firm touts a portfolio of 25+ luxury vacation homes on Kiawah Island and Isle of Palms and generated more than $2.3M in revenue last year.
When people ask me for a “traditional” approach to branding and marketing, I immediately think of Robin with Charleston Island Rentals.
With an established background in high-end property management, Robin was all about a classic approach and playing the long game with her venture. Putting reputation and relationships first, we partnered with her to curate a polished brand, voice and digital presence that would stand the test of time.
Upon reflection, I find a few things especially remarkable about our 6+ year tenure together. One, for Robin, starting a business was her “chapter 3 or 4” following career-first and family-first seasons, which, for me, is a prime example of coming to entrepreneurship on your time and your terms. Two, Robin never sought to “reinvent the wheel” or disrupt the short-term rentals space - instead, she intentionally and consistently put people first, providing a premier product and holding a high-standard of service.
And, three, up until 2023, we did not spend a dollar on digital or print advertising. The only reason we dipped a toe into it this year was to try something new and draw extra attention to the new premier properties collection.
OUR WORK TOGETHER
NEW PORTFOLIO PROPERTIES
SOCIAL MEDIA MANAGEMENT
PROPERTY + INTERIORS BY ELLIS CREEK PHOTOGRAPHY