Based in Charleston, SC, Wellspring by Kate Hendley offers holistic health and nutrition coaching and personalized wellness programs to diet-culture dropouts from coast to coast.
BY KATE HENDLEY
In 2022, Kate reached out to Front & Center with her big, beautiful idea and we immediately fell head over heels for every single part of it.
A true New Business Formation initiative, Kate and Mary Beth worked closely together throughout the Discovery to land the form and function of this new venture to include packaging and pricing.
As an owner, Kate came to entrepreneurship “fully baked” with a strong personal brand, story and voice - our welcomed challenge was weaving that distinct goodness throughout all brand and marketing assets. Therein was the secret sauce…
Wrapping this launch up with a bow, Mary Beth helped style a brand shoot for Wellspring at her home in Park Circle, which included introducing Kate to Nuuly for wardrobe (a love affair that now runs deep) and ending the day with a spoon toast over Ben & Jerry’s.
Since the grand unveil, Wellspring has soared with Kate becoming the brand ambassador and paid influencer for health and fitness brands across Charleston and beyond.
OUR WORK TOGETHER
PACKAGING & PRICING